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The Future of Direct Mail Cultivation

Shifting market dynamics have resulted in smaller donor files comprised of higher-value donors, while direct mail acquisition and cultivation costs have surged. We recently launched an in-market test that increased monthly-donor sign-ups by 13%. Join Masterworks’ President, Bryan Brown, and VP of Strategic Insights & Planning, Jaclyn Jones, for a webinar diving into real-world data from one of the nation's largest ministries. You’ll learn more about how your ministry can create a unified direct mail cultivation program catering to digital and direct mail donors.